TripAdvisor recently announced its new mobile app. It will allow travelers to make better last-minute decisions – even during their vacations. The trend towards basing travel decisions on feedback from real people is ever increasing. Getting a high quantity of excellent reviews on sites like TripAdvisor and Yelp is paramount for tour companies.
So, how do you do it? Advanced reservation systems, such as Resmark Systems, can automatically send emails before and after travel dates. Several Resmark customers have begun triggering an email through the booking system to solicit reviews from the happiest of happy customers.
The automated email is triggered based based on the score of a survey sent after the trip experience. If a person answers all questions, say above 80 or 90%, then they are asked to share their thoughts on a couple targeted review sites. Other Resmark clients are simply sending an email encouraging reviews to every person after a trip. Either way, asking your customers to provide a review at the right time can make a big difference online.
What are you doing to help guests create positive reviews? Make a comment below.