Heading into holiday email campaigns, we reflect back on the 2016 adventure travel season. Suddenly it’s time to create email campaigns designed to generate a buzz for the next year. How can adventure tour operators increase open and click-through rates of emails sent to customers and leads? Let’s begin by exploring the travel and tourism … Continued

Why should quality, entertaining video be a priority for your adventure travel and tourism business? As smartphone and tablet usage soars, viewers are drawn to compelling, visual content. Google seems to know everything about us and they’ve tracked our viewing habits extensively. According to Think With Google, video for tourist destinations and attractions is growing by … Continued

The Resmark Systems Activity Reservation Software has many powerful tools designed to increase bookings and boost revenue while elevating your customer service and assisting in lead closure. An under-utilized feature each client should take advantage of is the Resmark Tour Booking System’s launches screen.  This versatile web screen offers a client view designed to engage customers with the … Continued

Resmark Systems is creating a buzz amongst clients after the Tour Operator Software's release of a new online payments feature.   The addition of a Make Payment button on the Guest Details webpage allows customers to process secondary payments anytime, anywhere! With this feature, users of the Resmark Activity Booking Software will benefit from: Improved workplace efficiency … Continued

Resmark Systems Tour Reservation Software welcomes a new client in Juneau, Alaska. Alaska Galore Tours and their partner Harv and Marv's Outback Alaska have set up their Resmark Tour Reservation System in time to hit the ground running at the start of new year! Resmark looks forward to working with the Alaska Galore team through … Continued

Have you begun your holiday marketing campaign? With Black Friday and Cyber Monday just around the corner, Resmark Systems can boost sales and increase your bottom line. Last year, several Resmark clients reported a doubling of Cyber Monday profits through holiday sales and certificate promotions.  Resmark's electronic gift certificate and voucher feature is a powerful component … Continued

The integration of your "Book Now" buttons is a key component to your Resmark Tour Operator Software and online reservation success. "Book Now" buttons should be easy for guests to find and offer a simple path to selecting an item. Resmark offers two ways to integrate with your website: Embedding or Direct Linking.  The Embedded Calendar … Continued

Why do most companies spend huge amounts of money on the wrong advertising? It’s often because they don’t have a good way to track leads, conversions and cost of advertising. Resmark Systems tour operator software offers a way to track all this. Tour Operators using Resmark will often ask, "What is the best way to … Continued

Western River Expeditions, now working on its 50th year in the outdoor travel industry, continues to take folks down the Grand Canyon and expand its day trip adventure operation based in Moab, Utah.   Lori Franciose, one of their lead reservationists in their Salt Lake office, just got back from a trip down Cataract Canyon. The … Continued

Resmark's new mobile booking system is taking off for tour companies everywhere! Statistics abound showing website visitation on smart phones and tablets increasing at an unprecedented rate. Travelers are continually using their phones to research and book hotels, check-in for flights, and now – book tours and activities. Resmark has enabled tour operators to take … Continued